Making TBM Real: Use Cases That Deliver Value

A practical guide to aligning technology costs, data, and decisions across maturity phases

Understanding TBM Use Cases: From Data to Decision-Making

A TBM use case defines a structured scenario where Technology Business Management methods address a specific business problem by aligning financial and operational data with strategic goals. Each use case consists of a clear objective, the data required to support analysis, the stakeholders responsible for data and decision-making, and the deliverables—such as reports, dashboards, or executive briefings—that demonstrate tangible results.

Looking to share a concise, curated selection of TBM use cases with your leadership team or data owners?

Our downloadable publication, High Impact TBM Use Cases, is designed for exactly that—summarizing key scenarios, required data, and organizational benefits in a format suited for stakeholder conversations and planning workshops.

TBM Use Cases LP - 03.20.25

Use cases guide practitioners through focused initiatives, whether you’re establishing baseline cost visibility or advancing to sophisticated analytics. They transform raw cost, usage, and performance data into actionable insights that drive accountability, optimize spending, and support continuous improvement. For a comprehensive overview of the TBM framework and its foundational concepts, see What Is TBM.

Identifying, Developing, and Presenting a Use Case

Successfully executing a TBM use case requires a disciplined, repeatable process. Follow these detailed steps to ensure clarity, alignment, and impact:

  1. Select and Prioritize Use Cases
    Begin by compiling a list of potential use cases drawn from organizational pain points, strategic initiatives, and stakeholder requests. For each candidate, score three dimensions on a scale of 1–5:
    • Business Impact: Estimate the magnitude of cost savings, risk reduction, revenue enablement, or efficiency gains.
    • Data Readiness: Assess whether required data sources (GL codes, consumption logs, license inventories, etc.) exist, are high quality, and are accessible.
    • Stakeholder Alignment: Evaluate the level of executive sponsorship, cross-team support, and readiness of end users to adopt the deliverables.
      Sum the scores and select the top-scoring use cases for your initial TBM efforts.
  2. Define Scope and Objectives
    For each prioritized use case, craft a concise scope statement that answers: “What question are we answering, and for whom?” Then translate that into measurable objectives. For example:
    • Scope: “Provide monthly visibility into cloud compute costs for our Marketing department.”
    • Objective: “Reduce Marketing’s cloud spend by 10% over the next quarter by identifying and rightsizing underutilized resources.”
  3. Map Data Requirements
    Identify every data element needed to deliver on your objectives. Categorize them by source system and quality criteria:
    • Financial Systems: GL accounts, budget line items, invoice records.
    • Operational Systems: Cloud billing exports, CMDB resource inventories, timesheet or labor-allocation logs.
    • Third-Party Feeds: Vendor usage reports, SaaS license metrics, compliance or risk scores.
      For each element, document its owner, refresh cadence, transformation rules, and any known data-quality limitations.
  4. Assign Roles and Responsibilities
    Create a RACI (Responsible, Accountable, Consulted, Informed) chart for the use case. Typical roles include:
    • Executive Sponsor (Accountable): Champions the initiative and secures resources.
    • Use-Case Owner (Responsible): Leads project management, data gathering, and delivery.
    • Data Stewards (Consulted): Custodians of each source system, ensuring accuracy and consistency.
    • End Users (Informed): Consumers of the final deliverables, providing feedback for refinement.
  5. Build or Configure the TBM Model
    In your TBM platform, implement the following:
    • Taxonomy Mapping: Align cost pools, resource towers, and solutions to your data elements.
    • Allocation Logic: Define formulas for distributing shared costs (e.g., CPU hours, head-count drivers).
    • Data Ingestion Pipelines: Automate imports from ERPs, cloud providers, and time-entry systems, applying transformation rules documented earlier.
    • Validation Checks: Establish reconciliation routines to compare TBM outputs against source-system totals.
  6. Analyze and Derive Insights
    Use the configured model to answer your scope question. Conduct deep dives to uncover trends, anomalies, and optimization opportunities. Typical analyses include:
    • Month-over-month variance analysis against budget or forecast.
    • Resource utilization vs. cost correlations.
    • Identification of outliers or spikes in consumption.
  7. Design and Package Deliverables
    Tailor your outputs to stakeholder needs and reporting cadences. For example:
    • Executive Summary Slide Deck using the structure from the TBM Executive 2-Pager.
    • Interactive Dashboard with filters by business unit, cost pool, or time period.
    • Automated Email Report with key KPIs and exception alerts.
      Ensure each deliverable clearly links back to objectives and includes recommended next steps or decision points.
  8. Present, Gather Feedback, and Iterate
    Conduct a formal review with stakeholders. Walk through the findings, solicit questions, and capture requests for enhancement. Then, refine your model and deliverables to address feedback. Establish a regular cadence—monthly or quarterly—for updates, ensuring continuous improvement and sustained adoption.

By following these eight steps, TBM practitioners can move from a loose idea to a fully operational use case that drives measurable business value.

TBM Maturity Phases Overview

TBM maturity advances through three distinct phases, each building on the capabilities and insights of the previous stage. In the Ramping phase, organizations embed TBM across core financial and operational processes by standardizing cost pools, establishing data governance, and launching initial pilots such as showback reports. Practitioners in this phase work closely with finance and IT teams to align general ledger codes, consumption logs, and basic labor data to a common taxonomy. For an in-depth look at foundational TBM practices—covering data definitions, roles, tools, and methods—visit our Foundations page.

Once Ramping is well established, the Accelerating phase extends the TBM model into Resource Towers and Solutions layers. Here, teams integrate detailed infrastructure and application data to support use cases like Unit Economics, Product & Service Total Cost of Ownership, and Application TCO. Hybrid Cloud cost scenarios—modeling both on-premises IaaS/PaaS and multi-cloud FinOps integration—become feasible, enabling practitioners to compare and optimize across environments. You can explore best practices for data integration and mapping on our TBM Modeling page.

The Innovating phase brings advanced analytics and strategic decision support to the forefront. Organizations mature their use of TBM by incorporating ROI of Artificial Intelligence, Integrated Risk Financials, and Sustainability Cost/Benefits into their models. Predictive algorithms and external benchmarks drive continuous optimization, while metrics around carbon emissions, cyber-risk scores, and AI service outcomes inform executive strategy. 

Reviewing the Core Use Cases

The tables below present eighteen TBM use cases by maturity phase—Ramping, Maturing, and Innovating—so you can quickly identify which scenarios align with your organization’s current capabilities and strategic priorities. Each entry summarizes the use case’s purpose, required data, value delivered, and suggested reports or KPIs.

Diagram 1. High Value TBM Use Cases

These use cases, along with many others, will naturally emerge at various stages of your organization’s TBM adoption journey. Initially, your team may comfortably execute Ramping-phase scenarios using internal spreadsheets or simple modeling approaches. However, developing use cases in the Maturing and Innovating phases often demands more robust data integrations, precise allocations, and advanced analytics capabilities that typically require dedicated TBM software tools. If your organization doesn’t yet have such software, consider exploring TBM software platforms or service providers who specialize in supporting these more complex analyses.

As you move beyond foundational use cases, you should assess your organization’s readiness to advance by conducting a maturity assessment.

Assess your organization’s TBM foundations by downloading The TBM Maturity Assessment. This self-assessment evaluates six core dimensions—Data, Taxonomy, Engagement, Value, Reporting, and Automation—to identify where you stand and where to focus next. Use your results to guide improvements, prioritize use cases, and communicate progress to leadership.

Detailed guidance on data mapping, cost allocation methods, and model configuration can be found on the TBM Modeling section of our website, helping you ensure your use-case development aligns with established best practices.

Ramping Phase

Use CaseDescriptionKey Data FieldsValue DeliveredRelated Reports & KPIs

Cost Transparency

Provides a unified view of technology spending by standardizing cost pools, eliminating hidden expenses, and establishing a baseline for accountability.

• GL or cost center allocations

• Vendor/supplier details

• Invoice & PO records

• High-level labor expenses

• Clear spend visibility

• Identified inefficiencies

• Foundation for TBM analytics

Monthly Spend Dashboard

Variance Analysis (%)

Cost per Department KPI

Budget & Forecast

Maps cost-pool budgets directly to actual expenditures, reducing variances and improving accuracy in financial planning.

• Historical spend by cost pool

• Forecast assumptions

• Budget line items linked to taxonomy

• Planned vs. actual tracking

• Accurate budgeting

• Reduced waste

• Better finance/IT collaboration

Budget vs. Actual Report

Forecast Accuracy (%)

Budget Variance Alerts

Labor Financials

Transforms aggregated labor costs into detailed department- or project-level allocations, enabling precise workforce cost management and efficiency analysis.

• Employee/contractor IDs

• Timesheet logs

• Salary & benefits details

• Department/project assignments

• Improved labor budget control

• Visibility into workforce drivers

• Data to support staffing decisions

Labor Cost per FTE

Utilization Rate (%)

Overtime Cost Trends

Showback Pilot

Delivers a focused consumption report (e.g., for one BU) to spark stakeholder engagement, reveal data gaps, and refine TBM processes before enterprise rollout.

• Consumption logs by BU

• Cost-pool allocations

• Spend trends

• Chargeback policy definitions

• Early stakeholder buy-in

• Feedback-driven data improvements

• Pilot for scaling showback

Showback Report Adoption (%)

Stakeholder Satisfaction Score

Data Issue Resolution Rate

Accelerating Phase

Use CaseDescriptionKey Data FieldsValue DeliveredRelated Reports & KPIs

Unit Economics

Calculates cost per unit of service—such as per VM, per GB of storage, or per transaction—by linking resource-tower data to consumption metrics, revealing precise operational cost drivers.

• Infrastructure metrics (CPU, memory, storage)

• Transaction counts

• Allocation rules per unit

• SLA benchmarks

• Granular efficiency insights

• Cost-optimization potential

• Alignment of consumption with value

Cost per VM/GB Report

Unit Margin (%)

Resource Efficiency Index

Product & Service TCO

Aggregates all direct and indirect costs—including hardware, software, support, and labor—over a product or service lifecycle, enabling informed investment, consolidation, or retirement decisions.

• Hardware/software/support records

• Depreciation schedules

• Project timelines

• Contract details

• Full lifecycle cost clarity

• Enhanced ROI analysis

• Strategic product decisions

TCO Summary Report

ROI (%)

Lifecycle Cost Trend Analysis

Application TCO

Uncovers hidden application expenses by mapping hosting, licensing, integration, and support costs to each application, guiding modernization and consolidation strategies.

• Application inventory (version, environment)

• License/support fees

• Infrastructure consumption

• Integration costs

• Identification of hidden fees

• Data-backed consolidation decisions

• Vendor negotiation leverage

Application Cost Breakdown

Cost per User KPI

Consolidation Opportunity List

On-Prem Cost Modeling

Quantifies the full cost of delivering on-premises IaaS/PaaS-style services—including depreciation, facilities, utilities, and support—to compare against public-cloud alternatives and inform data-center strategy.

• Asset lifecycles & depreciation

• Data-center facility & utility costs

• Support labor charges

• Utilization metrics

• Cloud vs. on-prem cost comparison

• Informed consolidation/expansion choices

• Hidden infrastructure cost visibility

On-Prem vs. Cloud Cost Report

Cost per Rack/VM

Data-Center Utilization (%)

FinOps Integration

Integrates real-time cloud billing and tag data from FinOps tools into the TBM model, providing unified dashboards, automated anomaly alerts, and faster cost remediation across hybrid environments.

• Cloud billing & tag metadata

• FinOps anomaly reports

• TBM cost-pool mappings

• Environment metadata

• Rapid overspend detection

• Cross-team budget alignment

• Automated optimization suggestions

Cloud Cost Anomaly Alerts

Cloud Spend Dashboard

Budget Breach Notifications

Intelligent Adoption

Leverages analytics and machine-learning to recommend optimal workload placement—on-prem or cloud—based on cost, performance SLAs, and forecasted demand, reducing over-provisioning and idle-resource expenses.

• Utilization & performance trends

• SLA & cost benchmarks

• Demand forecasts

• Policy definitions

• Data-driven placement decisions

• Lower idle resource costs

• Automated scaling strategies

Workload Placement Recommendations

Resource Utilization Dashboard

Cost Savings Forecast

Showback/

Chargeback

Implements enterprise-wide cost allocation by tying resource consumption back to business units or products—through showback (visibility) and chargeback (billing)—to drive accountability, encourage efficient usage, and recover costs.

• Consumption logs by consumer

• Pricing/rate structures

• Usage trends

• Billing policy definitions

• Transparent cost allocation

• Strong stakeholder accountability

• Incentives for conservation

Chargeback Statements

Cost Recovery Rate (%)

Consumption Tre

Innovating Phase

Use CaseDescriptionKey Data FieldsValue DeliveredRelated Reports & KPIs

ROI of Artificial Intelligence

Links external AI service costs to outcome metrics—such as conversion lift or processing-time savings—to measure AI investment returns and optimize subscription or usage pricing.

• AI subscription & usage fees

• API call counts

• Vendor reports

• Business outcome KPIs

• Clear AI spend-to-busines­s impact

• Optimized AI service costing

• Data-backed ROI analytics

AI ROI Report

Cost per Model Run

Outcome Improvement (%)

Integrated Risk Financials

Embeds risk, compliance, and cybersecurity metrics into financial models, aligning spend with risk appetite and guiding investments in controls and remediation.

• Risk/compliance scores

• Security tool costs

• Incident response expenses

• Severity indicators

• Prioritized risk mitigation

• Balanced cost vs. risk trade-off visibility

• Enhanced governance

Risk-Cost Matrix

Compliance Spend Dashboard

Incident Cost Tracking

Sustainability Cost/Benefits

Integrates environmental metrics—carbon emissions, energy use, e-waste—within TBM models, linking them to resource consumption and spending to evaluate both financial and ecological returns on green initiatives.

• Emissions & energy data

• Disposal records

• Renewable sourcing rates

• Compliance benchmarks

• Dual financial/environmental impact visibility

• ROI on sustainability

• Alignment with regulatory requirements

Carbon Cost Report

Emissions per Dollar Spent KPI

Sustainability ROI Analysis

SaaS Subscription Optimization

Optimizes recurring SaaS license spend by analyzing entitlements vs. usage, rightsizing seats, and negotiating better terms to eliminate wasted subscription costs.

• License counts & entitlements

• User login/usage metrics

• Subscription cost schedules

• Renewal dates

• Lower SaaS overspend

• Efficient license utilization

• Strong negotiation leverage

License Utilization Rate (%)

Subscription Savings Report

Renewal Negotiation Impact

Capacity Planning & Forecasting

Projects future compute, storage, and network needs by analyzing historical utilization and business growth projections, ensuring budgets align with anticipated demand.

• Historical utilization

• Business growth forecasts

• Seasonal trends

• Capacity thresholds

• Accurate budget forecasting

• Minimized under/over-provisioning risk

• Data-driven investment planning

Capacity Forecast Report

Provisioning Accuracy (%)

Growth vs. Capacity Alignment Chart

IT Demand & Portfolio Mgmt

Prioritizes, funds, and tracks projects by comparing TBM-based cost estimates against strategic value and resource availability, optimizing the IT investment portfolio.

• Project cost estimates

• Strategic value scores

• Resource allocation logs

• Portfolio performance metrics

• Strategic project alignment

• Improved portfolio ROI

• Balanced resource usage across initiatives

Portfolio Prioritization Matrix

Project ROI Dashboard

Resource Allocation Efficiency (%)

Vendor Performance & Contract Mgmt

Measures actual service consumption and cost against contracted SLAs, identifying over-usage, penalty opportunities, and renewal negotiation levers to ensure vendors deliver expected value.

• Contract SLA terms

• Actual usage volumes

• Pricing tier data

• Penalty/rebate records

• Increased vendor accountability

• Savings from penalties/renegotiations

• Forecasted vendor spend

SLA Compliance Report

Penalty Recovery Amount

Contract Renewal Savings

Security & Compliance Cost Allocation

Allocates cybersecurity and compliance program expenses to the systems and business units they protect, enabling risk-informed budgeting for security and regulatory requirements.

• Security tool usage

• Vulnerability or risk scores

• Audit and remediation costs

• Business unit mappings

• Transparent security spend

• Prioritized funding for high-risk areas

• Strengthened compliance posture

Security Spend Allocation Report

Compliance Gap Percentage

Vulnerability Remediation Costs

Use-Case Prioritization Framework

Not every TBM use case can be tackled at once, so a clear prioritization approach helps you focus on those initiatives that will deliver the greatest early value. The table below presents a simple scoring matrix: you assign each candidate use case a score from 1 (lowest) to 5 (highest) in three dimensions—Business Impact, Data Readiness, and Stakeholder Alignment—then sum the scores to determine your priority ranking.

Use CaseBusiness Impact<br>(1–5)Data Readiness<br>(1–5)Stakeholder Alignment<br>(1–5)Total Score
Cost Transparency    
Budget & Forecast    
Labor Financials    

How to use this matrix:

  1. List each potential use case in the first column.
  2. For Business Impact, consider estimated cost savings, efficiency gains, risk reduction, or revenue enablement.
  3. For Data Readiness, evaluate the availability, quality, and accessibility of required data sources, such as ERP extracts, cloud billing, or CMDB records.
  4. For Stakeholder Alignment, assess executive sponsorship, department buy-in, and the willingness of end users to adopt new reports or dashboards.
  5. Sum the three scores to calculate the Total Score and rank use cases accordingly.

A higher total indicates a use case that is both valuable and achievable with your current resources. This prioritization technique is adapted from our High Impact TBM Use Cases publication, which provides scoring examples and detailed criteria. Once you have your ranked list, you can proceed to assign ownership, define scopes, and begin development in a structured, impact-focused way.

Governance & Ownership

Clear governance and well-defined ownership are essential for moving TBM use cases from concept to execution. Establishing roles ensures accountability, accelerates decision-making, and maintains momentum as you progress through pilots, scaling, and advanced phases.

Begin by appointing an Executive Sponsor who champions TBM at the leadership level and secures necessary resources. This sponsor sets strategic direction and removes hurdles. Next, designate a Use-Case Owner for each initiative—this individual coordinates scoping, data gathering, model configuration, and stakeholder communications. Data Stewards, drawn from IT and Finance teams, maintain source-system accuracy, manage transformation rules, and resolve data-quality issues. Finally, the TBM Center of Excellence provides taxonomy standards, best-practice templates, and ongoing support across use cases.

Below is an example RACI chart for a typical use case. Hover over each cell to learn more.

RoleExecutive SponsorUse-Case OwnerData StewardsTBM CoEEnd Users
Scope DefinitionARCCI
Data MappingIRACI
Model ConfigurationIRCAI
Analysis & ReportingIRCCI
Stakeholder ReviewARIIC

Use this template to clarify expectations before work begins, adjusting roles to fit your organization’s structure. Consistent governance and ownership accelerate adoption, improve data quality, and maximize the impact of each TBM use case.

Data Quality & Readiness

Data quality often determines the success or failure of TBM use cases. Even the most thoughtfully designed use case will struggle without accurate, timely, and complete data. Before initiating any TBM use case, practitioners should carefully assess whether their data meets essential readiness standards.

Evaluate your data quality and readiness according to these four key criteria:

  1. Completeness
    Confirm that all critical fields—such as GL codes, vendor invoices, or consumption metrics—are fully populated in your source systems. Missing data significantly undermines use-case credibility and accuracy.
  2. Consistency
    Check data alignment across systems by verifying adherence to standard naming conventions and consistent use of your established TBM taxonomy. Misaligned tags and inconsistent terminology distort allocations, making results unreliable.
  3. Timeliness
    Validate whether your data refresh frequency supports your reporting requirements. For instance, FinOps scenarios typically require near-real-time cloud billing data, while budget and forecasting use cases may be adequately supported by monthly data updates.
  4. Accuracy
    Regularly reconcile TBM model outputs with trusted source-system totals—such as ERP extracts or CMDB records—to identify and address discrepancies. Persistent inaccuracies erode stakeholder trust and diminish the value of your analytics.

Addressing these data readiness factors requires active collaboration with Data Stewards, who maintain source-system accuracy and enforce data standards. Effective organizational change management further reinforces these efforts, helping stakeholders adopt improved data-entry behaviors and consistently adhere to data-quality practices over time.

Additionally, align your data definitions and quality practices with recognized industry frameworks such as the ServiceNow CSDM or the NIST cybersecurity framework, described on our Connected Standards page and detailed in our TBM Taxonomy and NIST white paper.

Proactively managing data quality using these strategies enables your TBM use cases to deliver trusted insights, achieve strong stakeholder engagement, and produce sustainable organizational outcomes.

Change Management & Adoption

Even the most technically robust TBM use case requires thoughtful organizational change management (OCM) to achieve adoption and sustain impact. Change management supports successful use-case implementation by addressing stakeholder engagement, organizational readiness, and adoption challenges that commonly arise in TBM initiatives.

Effective change management begins with clear and proactive communication. Stakeholders—ranging from executives and business-unit leaders to IT and finance teams—need to understand the purpose, expected benefits, and their specific roles within each use case. Develop targeted communication plans tailored to different stakeholder groups, using regular status updates, town halls, and executive briefings to maintain momentum and manage expectations. For detailed guidance and templates, consult our Organizational Change Management resource page.

Stakeholder training is equally essential, especially when introducing new TBM tools or updated processes such as budgeting, forecasting, or chargeback mechanisms. Provide role-based training sessions, hands-on workshops, and documentation to support user confidence and proficiency. Ongoing support resources, such as FAQs, how-to guides, and dedicated office hours, further accelerate adoption.

Anticipate and proactively address resistance. Common concerns—such as fears around increased accountability from chargeback models or discomfort with data transparency—should be managed directly through transparent communication and leadership endorsement. Demonstrating early successes from pilot use cases can help build trust and confidence across the organization. The publication Mastering Technology Business Management Adoption: Roles & Responsibilities offers additional strategies for effectively navigating resistance and stakeholder alignment.

Finally, establish feedback loops to continuously measure adoption effectiveness. Track usage of TBM reports, dashboards, and decision-making frameworks, and regularly survey stakeholders to identify adoption gaps or emerging concerns. Continuous feedback allows your TBM practice to quickly refine and evolve its approach, ensuring long-term adoption and sustained organizational value.

By embedding these proven OCM strategies within your TBM use-case implementation, you can achieve stronger stakeholder buy-in, faster adoption, and lasting success.

Measuring Success & Driving Continuous Improvement

Sustaining the value of TBM use cases requires more than just delivery—it requires structured measurement and ongoing refinement. Use the checklist below to embed success tracking and continuous improvement into your TBM practice. These checkpoints are organized into five key categories: define metrics, track adoption, evaluate impact, conduct retrospectives, and institutionalize learning.

Define Success Metrics for Each Use Case

  • Identify primary KPIs aligned with the use case goal (e.g., forecast accuracy, unit cost reduction, anomaly resolution time).
  • Map each KPI to specific data fields within your TBM model.
  • Integrate KPI tracking into your reporting layer or dashboards
  • Set baseline values and success thresholds (e.g., “reduce unidentified spend by 20%”).

Track Usage and Adoption

  • Monitor report/dashboard access frequency using analytics or platform telemetry.
  • Conduct short stakeholder surveys post-implementation to gather feedback.
  • Evaluate if usage is consistent across all intended stakeholder groups.
  • Review training effectiveness and update onboarding materials if usage is low. See OCM guidance.

Evaluate Business and Operational Impact

  • Measure realized benefits (e.g., cost savings, improved investment decisions, risk reduction).
  • Compare planned vs. actual outcomes and identify contributing factors.
  • Confirm whether stakeholders made decisions or policy changes based on insights from the use case.
  • Validate that reported metrics are trusted and being used in executive discussions.

Conduct Retrospectives and Stakeholder Reviews

  • Schedule retrospectives with the use-case owner, data stewards, TBM CoE, and key consumers.
  • Document what went well, what could be improved, and unresolved challenges.
  • Review gaps in data quality, model logic, or delivery format.
  • Capture decisions made and impacts observed post-implementation.

Institutionalize Learning and Iterate

  • Store completed use cases with defined objectives, metrics, outcomes, and lessons learned in a shared repository.
  • Standardize successful formats, dashboards, or analysis techniques for future use cases.
  • Update delivery playbooks and governance models based on retrospective feedback.
  • Share key outcomes with leadership to reinforce the value of the TBM practice.

For examples of how organizations structure and measure TBM success, review the State of TBM or our Case Studies, which feature proven metrics and success stories from TBM practitioners worldwide.

Risk, Compliance, and Regulatory Alignment

As TBM use cases become more advanced and begin intersecting with regulated business areas—such as security operations, financial controls, or sustainability reporting—it’s important to ensure that your modeling and reporting practices align with risk and compliance requirements.

TBM doesn’t replace your organization’s risk management or compliance programs, but it provides a powerful structure to support them. Use cases like Integrated Risk Financials, Security & Compliance Cost Allocation, and Sustainability Cost/Benefits require not only accurate cost and usage data, but also data from regulatory, risk, or audit systems. These use cases often call for alignment with frameworks such as NIST, ISO 27001, or industry-specific compliance standards.

You can start by identifying which TBM use cases rely on sensitive data or intersect with audit-reporting needs. For those, ensure that data sources include relevant compliance metadata—such as risk scores, vulnerability severity, or remediation status. From there, allocate costs (e.g., for security tools or compliance staff) directly to the services, systems, or business units they protect. This allows your organization to model not just cost, but the relative risk exposure and investment effectiveness associated with those areas.

For guidance on mapping TBM to recognized frameworks, see the Connected Standards page and the publication TBM Taxonomy and NIST, which outlines how TBM elements can support compliance with NIST cybersecurity standards.

Strong risk alignment also requires governance. Your TBM team should coordinate with compliance and internal audit functions to validate assumptions, reconcile shared data sources, and ensure that TBM reporting meets regulatory expectations. This collaboration improves the quality of insights and reduces the risk of duplicative or conflicting reporting.

For a more complete view of how TBM supports secure, compliant decision-making, refer to our topic page on Risk & Cybersecurity. As your TBM practice expands into risk-informed modeling, these resources will help ensure that every cost is backed by context, accountability, and compliance.

Next Steps

While you’re here, join the TBM Council to connect with peers and stay updated on all things TBM. Explore our communities to see how others are tackling similar challenges, or check out our Knowledge Base for frameworks, case studies, and how-to guidance. Learn more about the TBM Framework and how it supports smarter decision-making across IT and Finance. You can also attend an upcoming event, pursue training or certification, or see how our partners are contributing to this area of TBM practice.

Join the TBM community: where innovators and leaders converge

The TBM Council is your gateway to a treasure trove of knowledge: think cutting-edge research papers, insightful case studies, and vibrant community forums where you can exchange ideas, tackle challenges, and celebrate successes with fellow practitioners.

We’re calling on organizations and forward-thinking individuals to dive into the TBM community. Participate in our events, engage in our discussions, and tap into a vast reservoir of knowledge. This isn’t just about networking; it’s about contributing to and benefiting from the collective wisdom in navigating the dynamic world of cloud computing.

Red Hat built the world’s largest enterprise open-source software company, growing into a multi-billion-dollar firm before being acquired by IBM Corp. This open-source heritage often placed the value of technology in the product and engineering realm rather than with IT. Thus, not surprisingly, Red Hat’s TBM journey started with a new CFO wanting to know why IT costs were so high. Through the TBM framework and discipline, Red Hat IT successfully delivered cost transparency of all IT spend and then became a model for technology spend planning and forecasting. The IT team added the FinOps discipline to its capabilities and is now managing a broad hybrid cloud portfolio. However, TBM and FinOps have remained in the realm of IT only, until now. Red Hat’s current CIO, Jim Palermo, is driving TBM, FinOps, and Enterprise Agile Management across the company based on IT’s success and through the lens of value stream management. in this session, Jim will walk through Red Hat’s TBM journey and its current transformation to an operational business architecture framework built on value streams aligned to business outcomes.


Speaker:

  • Jim Palermo, VP, CIO, Red Hat

When the team at Tenet Healthcare made the decision to move towards a model that provided more accurate financial transparency, they looked to TBM practices and solutions. Join Paola Arbour, EVP and CIO at Tenet healthcare as she answers the question “why TBM?”, including what Tenet was trying to solve with the TBM Taxonomy, the effectiveness of their KPIs, and how building support and momentum across the entire company was critical to their successful TBM adoption. In this session, Paola will also share how Tenet continues to evolve their use of TBM, including for mergers, acquisitions, and divestiture activity, as well as segmenting cost structures.


Speaker:

  • Paola Arbour, EVP & CIO, Tenet Healthcare

Data driven decision making has been a key to longevity and delivering best in class service to State Farm’s customers over the past 100 years. Recently, State Farm decided to use a managed services company for the day-to-day support of their Infrastructure Services. Today’s technology leaders need to be able to make real-time, informed decisions to help ensure technology investments are meeting their customer’s needs, while continuing to support company long-term goals. Ashley Pettit, SVP & CIO at State Farm, will be joined by Randy McBeath, Enterprise Technology Executive, and Andy Moore, Technology Director, and together they will share how TBM aided in State Farm’s analysis and decision to move to a managed service provider.


Speakers:

  • Ashley Pettit, SVP & CIO, State Farm Insurance
  • Andy Moore, Technology Director, State Farm Insurance
  • Randy McBeath, Enterprise Technology Executive, State Farm Insurance

There is fast evolution occurring in the overall technology spend and value management market, with the advancements of cloud, Kubernetes, AI/ML, and other innovations. At the same time, we are seeing vast changes in the roles of the CIO, CFO, and business/digital leadership. In addition, TBM is intersecting with other disciplines and frameworks, such as Cloud FinOps, Agile engineering, and portfolio resource management. How is this affecting the TBM discipline, the TBM Council, and Apptio? For one, TBM is moving down market, becoming more accessible to all sizes and maturity of organizations, with easier ways to get started and a faster time to value. Cloud FinOps, meanwhile, is advancing and adding capabilities previously in TBM to the cloud cost management space. Join Apptio CEO Sunny Gupta as he explores the evolving TBM landscape and how he believes it will bring even greater opportunity and value to organizations worldwide.


Speaker:

  • Sunny Gupta, Co-Founder & CEO, Apptio

In today’s challenging economic times it is critical that CFOs, CIOs, and CTOs speak the same language when it comes to the value of technology spend. Having a single source of truth that everyone can feel confident in, track progress continuously throughout the year with shared insights, and analyzing options for resourcing and funding in order to reduce waste is where TBM deepens their partnership. In this discussion, join members of the TBM Council Board of Directors as they discuss the pivotal conversations and steps taken to collectively adopt TBM practices across the organization, including responding to naysayers and gaining allies.


Panelists:

  • George Maddaloni, EVP, CTO, Operations, Mastercard
  • Laura Walsh, CIO, Smithfield Foods
  • RJ Hazra, SVP & CFO, Technology & Security, Equifax
  • Moderated by Chad Doiran, Managing Director, Tech. Strategy & Advisory, Accenture

Fumbi Chima has led technology teams across multiple organizations throughout her esteemed career, including retail, manufacturing, media, and financial services. As a turnaround and high growth leader, Fumbi has leveraged TBM as a foundational practice to bring repeatable processes, purchasing guidelines, and cost/resource savings. Now at Boeing Employe Credit Union (BECU) serving more than 1.2 million members, Fumbi is driving their digital transformation with a clear vision and strategy to optimize their public-cloud with TBM and Cloud-FinOps, adopt a product model, and set the groundwork for future innovation and growth. Join Fumbi and Larry Blasko, President, Field Operations at Apptio, as they discuss the lessons Fumbi has learned along her TBM journey, and where this transformation leader sees the evolution of TBM taking the Technology industry.


Speakers:

  • Fumbi Chima, Chief Technology & Transformation Officer, BECU
  • Larry Blasko, President, Field Operations, Apptio

Technology leaders have a unique opportunity to transform their organizations into environmental champions with sustainable business practices. In this session, Neal Ramasamy, CIO at Cognizant and Phil Alfano, Field CTO at Apptio will share how TBM can be leveraged to achieve comprehensive visibility into real-time data-driven tracking to ensure company goals and actions are being met to achieve a sustainable future.


Speakers:

  • Neal Ramasamy, CIO, Cognizant
  • Phil Alfano, Field CTO, Apptio

For McGraw Hill, having a transparent framework that drives smart investment strategies and a common language across this 135-year-old company is critical. Known as one of the “big three” education publishers, McGraw Hill must stay ahead of their competitors with innovation and value delivery. Join Yuliya Oberman, Finance Director for McGraw Hill Education and Eileen Wade, General Manager of the TBM Council as they discuss how TBM is essential to McGraw Hill’s enterprise resource strategies and digital transformation journey.


Speakers:

  • Yuliya Oberman, Finance Director, McGraw Hill Education
  • Eileen Wade, General Manager, TBM Council

In this fireside chat, Matt Yanchyshyn, GM, AWS Marketplace & Partner Engineer at AWS will join incoming General Manager of the TBM Council, Jack Bischof, for a discussion on best practices for building successful TBM practices focused on cloud financial management. Including a deep dive into the nuances, learnings, and milestones that the world’s 9th largest insurance company is achieving on their Cloud FinOps journey.


Speakers:

  • Matt Yanchyshyn, GM, AWS Marketplace & Partner Engineering, AWS
  • Jack Bischof, Incoming General Manager, TBM Council

Hear from Ajay Patel, COO at Apptio and Zubin Irani, CEO at Cprime as they discuss how the intersection of TBM and enterprise agile planning is a critical strategy for organizations to adopt if they want to drive business growth more efficiently, in real-time, and keep up with the speed of change that today’s organizations face.


Speakers:

  • Ajay Patel, COO, Apptio
  • Zubin Irani, CEO, Cprime

Join Origin Energy’s Adrian Thivy, GM, Enterprise Technology Services, as he shares how TBM is creating complete confidence in their spend-to-value ratios across IT and the broader company, allowing a rapid response to the market forces driving significant pressure on the “cost to serve” customers. A finalist for the 2022 TBM Council Award for TBM Pacesetter, hear how their TBM practice was built in record time, including lessons learned as they developed business capabilities and managed a significant cloud migration and transformation.  

Session topics will include:  

  • Establishing a clear purpose and common goals that drive cross-functional understanding
  • Utilizing an adaptative governance framework to ensure accountability across all stakeholders 
  • Leveraging TBM and ServiceNow CSDM to deliver a transparent, flexible, and sustainable model in a shorter time frame
  • How bespoke logic has dramatically improved transparency of cost more than 90%


Presented by:

  • Adrian Thivy, GM, Enterprise Technology Services, Origin Energy 

Many organizations aspire for a cloud-native posture, however few have the time, resources and budget to transform into 100% public cloud operations. Equifax has broken through those barriers to modernize its infrastructure globally — driving faster innovation for customers, more business agility, and stronger cybersecurity. Hear from Manav Doshi, GM, Technology Solutions on how the Equifax team is rebuilding a century-old company, with a real-time approach to optimizing cost and revenue growth in the cloud.

 

Presented by:

  • Manav Doshi, GM, Technology Solutions, Equifax 

Transport for NSW is the winner of the 2022 TBM Council Award for TBM Pacesetter, which recognizes significant progress and value with TBM in a relatively short period of time. In this session, hear how the merger of Roads and Maritime Services (RMS) and Transport for New South Wales resulted in the fastest consolidation of TBM data, models, and reports into a single TBM practice. Hear from Poonam Kataria, Sr. Manager of TBM, as she shares how TBM is driving Transport’s three key strategic outcomes: connecting a customer’s whole life; successful places for communities; and enabling economic activity.

Session topics will include: 

  • Utilizing the TBM Taxonomy to align M&A practices and drive behavioural change 
  • How the right level of support sets the right culture and TBM processes
  • Driving change in the organization based on data-driven facts

Presented by: 

  • Poonam Kataria, Sr. Manager, TBM, Transport for NSW 

Discuss how TBM supports visibility of investments across the enterprise to support setting best practices and standards for managing the impact of environmental, societal, and governance strategies by IT departments and organizations.

The TBM Council Standards Committee has built out TBM integration models with other IT disciplines, including Enterprise Agile and Product Thinking, as well as ServiceNow CSDM. Current findings will be shared to drive group discussion, experience, and feedback. 

Public cloud strategies are often embraced for the promise of rapid scalability, on-demand agility, and best-in-class security, resiliency, and features. However, public cloud adoption presents significant financial challenges that, when not addressed, inhibit any firm’s ability to exploit the promises of public cloud.  

To address these challenges, customers need to simultaneously resolve current inefficiencies and build capability to ensure avoidance of waste in the long term.  

In this session we discuss a detailed framework combining TBM-Cloud with FinOps, allowing customers to understand how to implement a program to overcome these challenges and financially succeed in the cloud. 

Session discussion topics include: 

  • A detailed view of the activities required to implement a TBM-Cloud with FinOps Journey 
  • Detail the flow of information required for each task 
  • Provide guidance on which activities should be performed when

 

Presented by:

  • Nathan Besh, TBM-Cloud Evangelist, TBM Council 

Project to Product Transition

Outcome-focused development via agile transformation

For organizations looking to transition from projects to products, TBM can help organize resources and outcomes into value streams – the specific sets of activities that align to business outcomes.

Accelerating Cloud Adoption

Drive measurable outcomes with your cloud strategy

For organizations trying to accelerate their cloud journey, TBM provides a way to map a plan and measure the outcomes from cloud migration to cloud cost management to cloud optimization.

Morning Sessions

A look back at 10 years of TBM leadership and community building.


Speaker:

  • Ashley Pettit, SVP & CIO, State Farm Insurance

Introduced more than 10 years ago, Technology Business Management (TBM) was born out of the need for CIOs to have a management system to drive their technology operating strategy. At its core, the TBM discipline gives visibility into technology spend to provide common ground and enable a collaborative partnership across teams for prioritizing resources and achieving business outcomes. In this session, the TBM Council Standards Committee Chair, Atticus Tyson will share how over the past few years TBM has evolved to ensure leaders are able to accelerate digital initiatives, embrace the cloud, and communicate today’s complex technology landscape. TBM enables organizations to frequently and quickly evaluate projects, platforms, and investments to address the needs of the modern enterprise.


Speaker:

  • Atticus Tysen, SVP Product Development, Chief Information Security & Fraud Prevention Officer, Intuit

Atticus Tyson and Phil Alfano will guide the group through an executive discussion to capture “What is digital success to you?”. Is it how your organization creates new business capabilities? The elimination of legacy processes and systems? Funding innovation? Or all of the above as long as it drives an improved customer experience? Discuss with your table mates, as an overall group, and capture learnings and takeaways to bring back to your own team.


Speakers:

  • Atticus Tyson, SVP Product Development, Chief Information Security & Fraud Prevention Officer, Intuit
  • Phil Alfano, Field CTO, Apptio

How does a 170-year-old financial institution deliver a new, fully modernized technology strategy while supporting 24×7 service to their customers across a multitude of platforms, including point-of-sale, mobile, and web services? Mike Brady, Nicole Holmes, and Chad Schmidt will share how at Wells Fargo, they are creating a Technology Infrastructure team founded in the TBM discipline and responsible for aligning with internal partners to adopt an automation first approach for accelerating the delivery of services and deploying enhancements at speed. All while remaining compliant, secure, and agile.


Speakers:

  • Mike Brady, EVP, Technology Infrastructure, Wells Fargo
  • Nicole Holmes, EVP, CFO for Technology, Wells Fargo
  • Chad Schmidt, SVP, Technology Finance Modernization, Wells Fargo

It’s been two years since the World Health Organization declared Covid-19 a global pandemic. To re-imagine employee and customer experiences, every company was forced to speed up their shift to digital from multi-year project plans to instead creating, executing, and delivering new business models in a matter of weeks. As we emerge from this crisis, we recognize this shift is not slowing down but exponentially increasing as businesses continue to respond to societal expectations of anytime, anywhere. In this session, Sunny Gupta will share how the companies best positioned to quickly respond to changing market conditions and hyper competition have a holistic view of their technology spend so they can be agile in their investment decisions, use the cloud as a competitive advantage, and align their resources to product delivery models and continuously measure value.


Speaker:

  • Sunny Gupta, Co-Founder & CEO, Apptio

Afternoon Sessions

Spinning up a cloud-native posture is a desired strategy for many organizations, however few have the time, resources, and budget to achieve 100% public cloud operations. In 2018, Equifax set a 5-year goal to achieve this, striving to provide their customers with faster innovation, more flexible business agility, and stronger cybersecurity. Hear from RJ Hazra, SVP & CFO, Technology on the lessons and successes the Equifax team has found along their journey, and what remains as they cross into their final year of their company-wide digital transformation.


Speaker:

  • RJ Hazra, SVP & CFO, Technology & Security, Equifax

The cloud is a significant shift in computing and companies need to get maximum value from it. FinOps is the evolving cloud financial management practice that empowers organizations to track and maximize cloud spend and enable tech, finance, and business teams to collaborate on data-driven spending decisions. In this talk, J.R. Storment, Executive Director of the FinOps Foundation will explore the intersection between TBM and the FinOps practice and the benefits achieved. Session discussion topics include: 

  • Creating a culture of ownership over cloud usage and spend
  • The most important challenges to tackle for delivering products faster while gaining financial control and predictability
  • FinOps organization structures in large and small organizations from the State of FinOps 2022 report

 


Speaker:

    • J.R. Storment, Executive Director, FinOps Foundation

In this engaging conversation, executive leaders will share both the challenges and best practices realized on their journey to embrace product-based innovation.

Session discussion topics include:

  • Achieving results as you shift from a projects-to-products innovation model
  • Maximizing CIO/CFO partnerships in this new paradigm
  • Building your innovation strategy around value streams, stable teams, and a high degree of customer centricity

Speakers:

  • John Wilson, VP, IT Costing & Performance Management, MetLife
  • Kaarina Bourquin, Director, Strategy & Portfolio Operations & Technology, The Standard
  • Moderated by Toyan Espeut, Chief Customer Officer, Apptio

Session abstract coming soon


Speakers:

    • Brendan Kinkade, VP, Build ISV, Technology & Hybrid Cloud, IBM
    • Moderated by Phil Alfano, Field CTO, Apptio Foundation

TBM empowers hundreds of decision makers with the facts they need to execute a digital strategy faster, without bias, and in alignment across business units. This includes technology consumers, service and application owners, LOB CIOs, enterprise PMOs, compliance leaders, budget coordinators, and many more. What are the fundamentals of developing and executing a successful TBM practice? In this session, experienced practitioners will share the lessons and foundations they’ve learned delivering business value for their organizations with TBM.

Session discussion topics include:

  • Fundamentals of proper support and sponsorship across key stakeholders
  • Demonstrating how and why TBM is core to strategy and a digital operating model
  • Developing, educating, and enabling your core team
  • Implementing or enhancing the necessary TBM processes

Speakers:

    • Jeri Koester, CIO, Marshfield Clinic Health System
    • Latrise Brissett, Managing Director, Global IT, Accenture
    • Leslie Scott, VP & CIO, IT Enterprise Services, Stanley Black & Decker
    • Moderated by Jason Byrd, Managing Director, Technology Strategy & Advisory, Accenture