Read the Book & Learn the Discipline of TBM
Technology Business Management: The Four Value Conversations CIOs Must Have With Their Businesses
Authored by TBM Council General Manager Todd Tucker, this first-ever book on Technology Business Management shares stories and lessons from hundreds of interviews with CIOs, CTOs, CFOs, and other business-savvy technology leaders; case studies in TBM with leading enterprises like Cisco, First American Financial, eBay, Nationwide Building Society, and Cox Enterprises; and the contributions of the TBM Council’s partners and founder (e.g., KPMG, ISG, McKinsey, Apptio).
The purpose of the book is to educate IT leaders, such as CIOs and CTOs, on how they can become better service providers, value partners, and business drivers through the discipline of TBM—including transparency, delivering value for the money, shaping business demand, and governing for value.
Join the Council and receive a free PDF copy or purchase a hardback book or Kindle version from Amazon.
The book includes the following:
Foreword by Tom Murphy (University of Pennsylvania), Debra Bailey (Nationwide Building Society), and Mike Brown (ExxonMobil)
Introduction: Be the CEO of Your Technology Business
Chapter 1: The Business Revolution in IT
Chapter 2: The Tools of TBM
Chapter 3: Positioning for Value
Chapter 4: Creating Transparency
Chapter 5: Delivering Value for the Money
Chapter 6: Shaping Business Demand
Chapter 7: Planning and Governing for Value
Chapter 8: Optimizing Your Business
Chapter 9: Transforming Your Business
Chapter 10: Continuously Improving Value
Chapter 11: Expanding the Business Partnership
Chapter 12: The Best Time to Start
Appendix A: Technology Business Model Archetypes
Appendix B: CFO of IT Competency Model
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